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All Haircare

At Alterna we believe your hair deserves as much care as your skin. With advanced skincare technology, Alterna elevates the act of everyday haircare into a luxury moment of self-care. Alterna’s wide product range, from shampoo and conditioners to scalp care and treatments, addresses all hair concerns, offering a daily indulgent ritual for youthful, healthier-looking hair. The unique science-backed, clinically proven formulas, which are sulphate-free, paraben-free and phthalates-free, are designed... Read More
At Alterna we believe your hair deserves as much care as your skin. With advanced skincare technology, Alterna elevates the act of everyday haircare into a luxury moment of self-care. Alterna’s wide product range, from shampoo and conditioners to scalp care and treatments, addresses all hair concerns, offering a daily... Read More
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Caviar Smoothing Anti-Frizz Shampoo

2 options from £39.90

Caviar Smoothing Anti-Frizz Shampoo
Regular price £39.90
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Caviar Replenishing Moisture Intensive Ceramide Shots (25 Capsules)

£36.47 £52.10

Caviar Replenishing Moisture Intensive Ceramide Shots (25 Capsules)
Regular price £36.47 Sale price £52.10
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Caviar Restructuring Bond Repair Leave-In Protein Cream

£39.90

Caviar Restructuring Bond Repair Leave-In Protein Cream
Regular price £39.90
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Caviar Anti-Aging Clinical Densifying Styling Mousse

£25.10 £35.85

Caviar Anti-Aging Clinical Densifying Styling Mousse
Regular price £25.10 Sale price £35.85
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My Hair My Canvas Any Way Texture Spray

2 options from £5.80

My Hair My Canvas Any Way Texture Spray
Regular price £20.90

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Caviar Smoothing Anti-Frizz Conditioner

2 options from £39.90

Caviar Smoothing Anti-Frizz Conditioner
Regular price £39.90 Sale price £0.00
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My Hair My Canvas More To Love Bodifying Shampoo

from £13.77

My Hair My Canvas More To Love Bodifying Shampoo
Regular price £13.77 Sale price £22.95

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Loosen Up Curl Elongator 148ml - Alterna My Hair My Canvas

My Hair My Canvas Loosen Up Curl Elongator 148ml

£15.68 £20.90

Loosen Up Curl Elongator 148ml - Alterna My Hair My Canvas

My Hair My Canvas Loosen Up Curl Elongator 148ml
Regular price £15.68 Sale price £20.90

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Caviar Replenishing Moisture Leave-In Smoothing Gelee

£39.90

Caviar Replenishing Moisture Leave-In Smoothing Gelee
Regular price £39.90
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My Hair My Canvas More Butter Masque

2 options from £7.35

My Hair My Canvas More Butter Masque
Regular price £20.89 Sale price £27.85
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Caviar Smoothing Anti-Frizz Nourishing Oil

£31.92

Caviar Smoothing Anti-Frizz Nourishing Oil
Regular price £31.92
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Caviar Professional Styling Rapid Repair Spray

£27.93 £39.90

Caviar Professional Styling Rapid Repair Spray
Regular price £27.93 Sale price £39.90
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Caviar Infinite Color Hold Dual-Use Serum

2 options from £45.15

Caviar Infinite Color Hold Dual-Use Serum
Regular price £45.15 Sale price £0.00
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My Hair My Canvas More To Love Bodifying Conditioner

from £13.77

My Hair My Canvas More To Love Bodifying Conditioner
Regular price £13.77 Sale price £22.95
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Caviar Replenishing Moisture Leave-In Conditioning Milk

£25.10 £35.85

Caviar Replenishing Moisture Leave-In Conditioning Milk
Regular price £25.10 Sale price £35.85
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My Hair My Canvas Glow Crazy Shine Booster

£11.50 £20.90

My Hair My Canvas Glow Crazy Shine Booster
Regular price £11.50 Sale price £20.90
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My Hair My Canvas Cool Hydrations Nourishing Masque

£13.93 £27.85

My Hair My Canvas Cool Hydrations Nourishing Masque
Regular price £13.93 Sale price £27.85
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Caviar Professional Styling Sea Salt Spray

£25.10 £35.85

Caviar Professional Styling Sea Salt Spray
Regular price £25.10 Sale price £35.85
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Caviar Professional Styling Rapid Blowout Balm

£25.10 £35.85

Caviar Professional Styling Rapid Blowout Balm
Regular price £25.10 Sale price £35.85
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My Hair My Canvas Shine On Defining Foam

£17.21 £22.95

My Hair My Canvas Shine On Defining Foam
Regular price £17.21 Sale price £22.95
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Caviar Restructuring Bond Repair Overnight Serum

£31.61 £45.15

Caviar Restructuring Bond Repair Overnight Serum
Regular price £31.61 Sale price £45.15

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My Hair My Canvas Jelly Fix Repair Booster

£11.50 £20.90

My Hair My Canvas Jelly Fix Repair Booster
Regular price £11.50 Sale price £20.90
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Caviar Professional Styling Perfect Texture Spray

£25.10 £35.85

Caviar Professional Styling Perfect Texture Spray
Regular price £25.10 Sale price £35.85
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Renewing Scalp Care Peppermint Treatment

£25.34 £36.20

Renewing Scalp Care Peppermint Treatment
Regular price £25.34 Sale price £36.20
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Renewing Scalp Care Hemp Treatment

£25.34 £36.20

Renewing Scalp Care Hemp Treatment
Regular price £25.34 Sale price £36.20
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Alterna Caviar Anti-Aging Replenishing Moisture Shampoo & Conditioner 1L Duo

Caviar Anti-Aging Replenishing Moisture Shampoo & Conditioner 1L Duo

£140.96 £176.20

Alterna Caviar Anti-Aging Replenishing Moisture Shampoo & Conditioner 1L Duo

Caviar Anti-Aging Replenishing Moisture Shampoo & Conditioner 1L Duo
Regular price £140.96 Sale price £176.20
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Caviar Anti-Aging Bond Repair Shampoo & Conditioner 1L Duo

£140.96 £176.20

Caviar Anti-Aging Bond Repair Shampoo & Conditioner 1L Duo
Regular price £140.96 Sale price £176.20
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Caviar Anti-Aging Infinite Color Hold Shampoo & Conditioner 1L Duo

£140.96 £176.20

Caviar Anti-Aging Infinite Color Hold Shampoo & Conditioner 1L Duo
Regular price £140.96 Sale price £176.20
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Caviar Anti-Aging Multiplying Volume Shampoo & Conditioner 1L Duo

£140.96 £176.20

Caviar Anti-Aging Multiplying Volume Shampoo & Conditioner 1L Duo
Regular price £140.96 Sale price £176.20
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Caviar Anti-Aging Smoothing Anti-Frizz Shampoo & Conditioner 1L Duo

£140.96 £176.20

Caviar Anti-Aging Smoothing Anti-Frizz Shampoo & Conditioner 1L Duo
Regular price £140.96 Sale price £176.20
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Smoothing Anti-Frizz Trio

£89.38 £111.72

Smoothing Anti-Frizz Trio
Regular price £89.38 Sale price £111.72
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Multiplying Volume Trio

£89.52 £111.90

Multiplying Volume Trio
Regular price £89.52 Sale price £111.90
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Infinite Color Hold Trio

£99.96 £124.95

Infinite Color Hold Trio
Regular price £99.96 Sale price £124.95
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Clinical Densifying Bundle

£143.72 £179.65

Clinical Densifying Bundle
Regular price £143.72 Sale price £179.65
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Bond Repair Trio

£91.60 £114.50

Bond Repair Trio
Regular price £91.60 Sale price £114.50
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Replenishing Moisture Trio

£92.52 £115.65

Replenishing Moisture Trio
Regular price £92.52 Sale price £115.65
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